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Posts Tagged engage
Everybody Celebrates
Feb 8
Joe Namath Blogs
Nov 16
Life after football leads to blogging. At least it does for All-star, All-American, Football Hall of Famer Joe Namath. Last month Broadway Joe started blogging. He posts a couple days each week, talking about football, especially topics related to the Jets and Alabama’s Crimson Tide. Keep it simple – most of his posts are video, [...]
“technology gives you the feeling that you can get anything you want, right now. But that’s not how real life works”
The economic crisis and the shared experience of losing our security net has changed the consumer. It will likely be a generational change. Gerzema and his co-author dive into what has changed and what the consumer of now (and likely the future) look like.
Ten Seconds to Score
Oct 5
This chart from Silicon Valley Insider will scare the crap out of you, if you post on-line video. Don’t panic, and don’t give up on video if it’s more your style than traditional blogging. Maybe this doesn’t represent how your audience responds. Do take a moment to be smart about your next video. Get to [...]
Rewards can get expensive as Foursquare and Gowalla increase in popularity. And early adopter businesses are finding loyalty is higher when there’s intrinsic value to the reward rather than it being a free trinket or drink. Intrinsic stuff is harder to think of. Let’s build a list of fun, cheap ideas to reward players and [...]
Accomplish Something
Aug 8
Putting Video to Work In the last couple weeks we’ve looked at tools for making video, and seen how much users love watching them. Video is a tool, not an objective. Now it’s time to explore what you’re trying to accomplish with video. Like everything else you commit time to, having an objective is key [...]
New Fangled Leadership
Aug 6
Harvard Business Review (HBR) sent out an interesting article on leadership today. They point out that current leaders believe they are facing new challenges, unique to our time. And many believe the new problems need new answers. HBR’s position is the same skills are required to overcome today’s challenges as were needed in the past. [...]
Managing Twitter gets much easier when you actually leave Twitter.com and use a different application to tweet. After experimenting for about 6 months, I’ve settled on Hootsuite. And I’ve really thought it was the best, at least for how my head works. Today I notices a new button at the bottom of Hootsuite’s screen, call [...]
